150 new Biedronka stores in 2024

The Portuguese owner of the successful Biedronka and Hebe chains has announced significant expansion in Poland for the rest of 2024.  

Supermarket chain Biedronka, "the ladybird".

Photo: PAP/Jakub Kaczmarczyk

The Jeronimo Martins Group, a Lisbon-based company and owner of the Biedronka and Hebe brands, has announced plans for continued expansion in Poland in 2024. 

The company plans to increase the number of Biedronka stores in Poland by 130-150 in 2024 and add 23 new Hebe cosmetics stores. 

Biedronka recorded turnover of 11.5 billion euro for the first half of 2024 - an 11.9% increase on the same period for 2023.

However, LFL (like-for-like) figures were less promising:

$JMT announced results for Biedronka in Poland. LFL in Q2 was -4.6%! While inflation has come down, competition has been intense. While $DNP has generally done better than Biedronka, wonder what the impact has been. pic.twitter.com/20113wkAUC

— SVN Capital (@SvnCapital) July 24, 2024

Hebe had turnover of 271 million euro for the first half of 2024, a 30.6% increase on the same period in 2023.

Sources: PAP, X/SVN Capital

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