The global Smashed program is already available in 19 countries, including the UK, India, Mexico and Australia.
It takes young people on a journey to follow the lives of three teenagers and explore the decisions they make.
Themes explored include social and emotional causes of alcohol use, its impact on young lives, social influence and decision making, and where and how to help yourself and others.
The Polish version of the campaign has been endorsed by Poland's Ministry of Education and Science and is being coordinated by the UN Global Compact Network Poland.
"It is very important to show situations from everyday life, which teenagers have seen themselves and can recognize from daily life, instead of only preaching," Aneta Jóźwicka, Corporate Relations Director for Northern Europe at Diageo, which initiated the Polish version of the campaign, told Radio Poland's Danuta Isler.
Click on the audio player above to listen.
