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Global streaming service Spotify marks 10 years in Poland

03.03.2023 15:00
Global streaming service Spotify has marked its 10th anniversary in Poland, using the opportunity to look back on the past decade and reflect on changes in Poles' music tastes during a press conference in Warsaw earlier this week.
Audio
Global streaming service Spotify is celebrating 10 years in Poland.
Global streaming service Spotify is celebrating 10 years in Poland.Photo: Danuta Isler/Radio Poland

In 2022, Polish songs were played 17 billion times on Spotify, up from just 179 million times at the end of 2013.

In the first year of Spotify’s operations in Poland, there were only five songs by local musicians in the Top 100 charts. By 2022, that number had grown to 76.

Until 2017, Polish Spotify users most often listened to foreign music, but later the trend began to change.

In 2018, four of the five most streamed music acts on Spotify in Poland were local.

"I think local music is a pattern here," Mateusz Smółka, Music Team Lead at Spotify for Poland and Eastern Europe, told Radio Poland's Danuta Isler during the press conference.

"Poles may like global superstars, but we always prioritize local music across the Central Europe region that I am in charge of," he added.

Mateusz Smółka, Music Team Lead at Spotify for Poland and Eastern Europe, speaks during a press conference in Warsaw to mark 10 years since the global streaming service began operating in Poland. Mateusz Smółka, Music Team Lead at Spotify for Poland and Eastern Europe, speaks during a press conference in Warsaw to mark 10 years since the global streaming service began operating in Poland. Photo: Danuta Isler/Radio Poland

The first Polish performing artist to reach 500,000 streams on Spotify in one month was singer Dawid Podsiadło in June 2013.

Click on the audio player above to listen.