The Bloomberg news agency has reported that one of the potential buyers is Michał Sołowow, a Polish billionaire and entrepreneur primarily active in the manufacturing and chemical sectors.
According to Reuters, the sale process of TVN is supported by US investment firm JP Morgan, and the media group could be valued at over EUR 1 billion (PLN 4.17 billion, USD 1.04 billion).
Among the potential buyers is the Wirtualna Polska Group (WP Holding), teamed up with Rafał Brzoska, the owner of InPost, a Polish logistics company known for its parcel lockers and delivery services.
Also interested in the transaction is the Italian media empire Media For Europe-Mediaset, owned by the family of the late former Italian Prime Minister Silvio Berlusconi, who died in 2023.
The Media For Europe-Mediaset group has made an initial offer to acquire part of TVN, focusing on its terrestrial TV channels, including TVN, TTV and TVN7.
As reported by WirtualneMedia.pl, Media For Europe is interested only in acquiring a portion of the broadcaster's stations, specifically TVN, TTV and TVN7, which broadcast via terrestrial TV and generate an annual EBITDA profit of PLN 500 million (EUR 120 million, USD 125 million).
According to the Financial Times, Warner Bros. Discovery is considering the sale of TVN or the division of its assets, despite operational challenges associated with such a split.
Polish Prime Minister Donald Tusk announced last month that TVN had been added to the list of strategic companies, protected from hostile takeovers.
This decision was made on December 11 in response to concerns over the potential influence of external actors, such as Russia, on the Polish media market, as reported by the Associated Press.
(mp/gs)
Source: Reuters/Bloomberg/Wirtualnemedia.pl/AP/X/@PremierRP/@markets